At the office of one of Karen's clients, two girls had the opportunity to sell the famous Girl Scout cookies. One posted an order form by the coffee machine in the break room hoping people would read the form, sign it, and buy the cookies. The other girl, dressed in her Scout uniform went office-to-office and spoke individually to all the employees.
The passive seller sold four boxes of cookies. The active seller sold 250 boxes.
It's not about the cookies. It's about the process. And it's all about creating trust.
When others trust you, they want to continue to do business with you and buy from you-whether you're selling a product, a service, or a community initiative.
This book, like its companion publication, the Naked Truth about Giving Great Speeches, will not expose you to a tome of facts and theories. Rather, you will try on new ways to establish trust and build vital relationships.
In this book, Karen has stripped your learning curve down to useable strategies guaranteed to help you speak for yourself.
You will learn how to:
* Strip away self-sabotaging behavior
* Uncover compliments
* Reveal what you want
* Flesh out trust
* Shape your outcome
* Expose assumptions
* Listen with 'tan lines'
* Flaunt meetings with finesse
* Strut a non-selling style
* and much more….