The Web-Savvy Writer: Book Promotion with a High-Tech Twist

The Web-Savvy Writer: Book Promotion with a High-Tech Twist, written by bestselling author and online book promotion expert Patrice-Anne Rutledge, shows you how to develop a cost-effective, targeted online book promotion campaign, assuming no prior technical skill other than basic computer knowledge. Filled with tips, techniques, resources, and examples, this essential guide will help you develop a website that drives book sales; create an online book promotion strategy that reaches thousands more potential readers than any in-person promotion; profit from new technologies such as blogging, podcasting, and RSS; and much more. The Web-Savvy Writer also includes checklists for all aspects of online book promotion, numerous examples of how to put these techniques into action, and interviews with a dozen highly successful authors who share their own online book promotion secrets.