Patek Philippe in America: Marketing the World's Foremost Watch

PATEK PHILIPPE IN AMERICA explores the history of Patek Philippe and its relationship with the American market through an extensive collection of company advertisements and documents. The richly illustrated oversized coffee table book highlights many of the most important watches, technical innovations, and U.S. retailers of the 19th and 20th century. Many of the most famous American Patek Philippe owners and collectors are revealed including Joe DiMaggio, Duke Ellington, Walt Disney, Bing Crosby, and John F. Kennedy. Researched and written by John Reardon, the book explores the untold story of the world's foremost watch.