I Come First: How the Individual Ego Rules Every Business Decision

I Come First is based on the fundamental principal that we are human and therefore we are imperfect. While funny and a little irreverent - maybe with a touch of cynicism; it's a different and direct approach to teaching survival in the trenches. This is a reality check, not about selfishness but rather a discussion of the unique individual perspective that each of us has as we each struggle to interpret, survive and overcome the world around us. It is an illumination of the human condition and a discussion of how to navigate the world with that in mind. In this sense, I Come First forgives each of us for our flaws, and forgives the interactive and political processes and recognizes their values.

Nicholas explains that politics, at its core, is really just the way in which a group of people make a decision. And it forgives all the bad stuff as part of the human condition. We are surrounded by people with differing perspectives and values, and becoming offended is a counterproductive distraction. Rather, it reminds us to be understanding and perhaps even empathetic, and with this knowledge each of us can be vastly more effective.

I Come First discusses subjects such as becoming more effective, perception, managing and being managed, politics and surviving day-to-day. This is a story about each one of us. It's a bit of How to Swim with the Sharks and All I Really Need to Know I Learned in Kindergarten, with a little Dilbert and Stanley Bing thrown in. The result is unique and more than the sum of its influences. It deals with how we behave and interact, what we want and the tools we each use to accomplish (or prevent ourselves from reaching) our goals.