Profitability Thinking: Simple Concepts, Strategies and Tools to Effectively Manage Cash Flow and Make More Profitable Business Decisions

Profitability Thinking presents in an understandable way concepts, strategies and tools to effectively manage cash flow and make more profitable business decisions. Readers will quickly and easily learn usable skills that can be quickly implemented to: > Use profit modeling and profit projection to make pricing, marketing and investment decisions > Project at the beginning of the month what your profit will be at the end of the month > Determine your business's breakeven point as a frame of reference to determine the viability of your decisions > Use detailed and sequential financial statements to spot trends in your business > Understand that profit is not the same as cash and that you can't spend profit, you can only spend cash > Create a simple cash flow budget to manage your cash situation and avoid surprises > Develop multiple strategies to improve cash flow and profitability Create a business plan as a roadmap for success > Manage your days more effectively by concentrating on high value activities This book is a must for small business owners and managers who want to effectively manage their businesses.