The Horizontal Revolution
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Book Details
Author(s)Gonzalo Alonso, Alberto Arébalos
PublisherClowderTank Press
ISBN / ASIN0996503102
ISBN-139780996503105
MarketplaceFrance 🇫🇷
Description ▲
How companies and politicians should use marketing and public relations campaigns in order to communicate with re-empowered consumers and voters in the Web 2.0 era.