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Economics of Strategy

Author David Besanko, David Dranove, Mark Schaefer, Mark Shanley
Publisher Wiley
Category Business & Economics
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Book Details
PublisherWiley
ISBN / ASIN111827363X
ISBN-139781118273630
AvailabilityUsually ships in 24 hours
Sales Rank115,392
MarketplaceUnited States 🇺🇸

Description

Economics of Strategy offers a comprehensive text that provides a link between economic theory and business applications that is at once technical in its approach and accessible due to its numerous examples and clear writing style. 

The sixth edition of Besanko's Economics of Strategy uses economic theory to bring new insights to popular topics in modern strategy.  By presenting basic concepts of economic theory with ideas in modern strategy literature, this book provides readers with a logical framework for understanding the strategic activities within a firm.

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