Contemporary Marketing
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Book Details
Author(s)Boone, Louis E.
PublisherCengage Learning
ISBN / ASIN113362846X
ISBN-139781133628460
AvailabilityIn Stock.
Sales Rank41,988
CategoryBusiness & Economics
MarketplaceUnited States 🇺🇸
Description ▲
CONTEMPORARY MARKETING 16E has proven to be the premier teaching and learning solution for principles of marketing courses. This bestseller only grows stronger with each groundbreaking new edition, building on past milestones with exciting new innovations. The all-new Sixteenth Edition continues the tradition of delivering the most technologically advanced, student-friendly, instructor-supported text available. Current, relevant, and cutting-edge, CONTEMPORARY MARKETING remains in a class by itself. Available with InfoTrac Student Collections http://gocengage.com/infotrac.
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