Advertising and Promotion: An Integrated Marketing Communications Perspective with ConnectPlus

Name: Advertising and Promotion: An Integrated Marketing Communications Perspective with ConnectPlus
Author: George Belch, Michael Belch
ISBN: 9781259282539

Author George Belch, Michael Belch

Publisher McGraw-Hill/Irwin

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Book Details

Author(s)George Belch, Michael Belch

PublisherMcGraw-Hill/Irwin

ISBN / ASIN1259282538

ISBN-139781259282539

AvailabilityIn stock. Usually ships within 2 to 3 days.

Sales Rank2,681,957

MarketplaceUnited States 🇺🇸