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Crafting and Executing Strategy: Concepts and Readings

Author Arthur A. Thompson Jr, A. J. Strickland III, John E Gamble
Publisher McGraw-Hill Education
Category Business & Economics
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Book Details
ISBN / ASIN1259297071
ISBN-139781259297076
AvailabilityUsually ships in 24 hours
Sales Rank500,771
MarketplaceUnited States 🇺🇸

Description

Crafting and Executing Strategy: The Quest for Competitive Advantage, 20e by Thompson, Peteraf, Gamble, and Strickland maintains its solid foundation as well as brings an enlivened, enriched presentation of the material for the 20th edition. The exciting new edition provides an up-to-date and engrossing discussion of the core concepts and analytical tools. There is an accompanying lineup of exciting new cases that bring the content to life and are sure to provoke interesting classroom discussions and deepen students’ understanding of the material in the process.

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