B2B Marketing Confessions
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Book Details
Author(s)John J. Wall
PublisherLulu.com
ISBN / ASIN1300021012
ISBN-139781300021018
AvailabilityUsually ships in 24 hours
Sales Rank2,507,390
CategoryBusiness & Economics
MarketplaceUnited States 🇺🇸
Description ▲
What's the Truth About Marketing? Contrary to the popular belief that marketing is advertising, listen to the confessions of an insider to learn how marketing affects every step of the customer lifecycle. From product design, to building awarness, selling, and keeping customers happy, this book covers all the basic principles and gives you tactics, tips and tricks to succeed (including best practices for Salesforce.com)!
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