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Networks and Location: Organizing the Diversified Multinational Corporation for Value Creation

Author Goerzen, A.
Publisher MACMILLAN
Category Business & Economics
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Book Details
Author(s)Goerzen, A.
PublisherMACMILLAN
ISBN / ASIN140394766X
ISBN-139781403947666
AvailabilityOnly 1 left in stock - order soon.
MarketplaceUnited States 🇺🇸

Description

Based on data from Japan, this book examines the combined effect of product, geographic, and network diversity on multinational enterprise performance. Goerzen is able to empirically and theoretically demonstrate that a larger, more diverse network of alliances is not necessarily a good idea.
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