Search Books

The Behavioral Foundations of Strategic Management (Theories of Strategic Management Series)

Author Philip Bromiley
Publisher Wiley
📄 Viewing lite version Full site ›
🌎 Shop on Amazon — choose country
41.80 60.00 USD
🛒 Buy New on Amazon 🇺🇸 🏷 Buy Used — $27.95

✓ Usually ships in 24 hours

Share:
Book Details
PublisherWiley
ISBN / ASIN1405124709
ISBN-139781405124706
AvailabilityUsually ships in 24 hours
Sales Rank1,787,022
MarketplaceUnited States 🇺🇸

Description

This book argues persuasively that a behavioral perspective offers the best foundation for strategic management scholarship.
  • This book presents a focused approach to strategic management theory.
  • Outlines the basics of a behavioral approach to strategic management.
  • Examines assumptions of rationality and equilibrium and the problems they create.
  • Considers how a behavioral approach relates to a number of conventional approaches.