Marketing: An Introduction
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Book Details
Author(s)Gary Armstrong
PublisherLongman
ISBN / ASIN1405854189
ISBN-139781405854184
Sales Rank4,871,072
MarketplaceUnited States 🇺🇸
Description ▲
Marketing: An Introduction, 8/e "Marketing "introduces leading marketing thinking on how customer value is the driving force behind every marketing strategy. OneKey CourseCompass Student Access Kit for Armstrong, 8/e