All successful companies have employee incentives and recognition campaigns.
This book provides you with everything you need to design your best ever employee incentive and recognition campaign. It gives you what matters - a practical step by step guide from design through to delivery.
This book is separated into 4 easy to read parts:
The project management approach The 10 rules of successful incentives and recognition campaigns Campaign evaluation Bringing the campaign alive
John also introduces the ground breaking "10 Rules of Successful Incentives and Recognition Campaigns" that will help ensure your next reward program is a big commercial success.
Rule 1: Simple Design = BIG Results!
Rule 2: Identify the Campaign Objective(s)
Rule 3: Set a Realistic Budget
Rule 4: Set the Campaign Duration
Rule 5: Make Everyone a Player
Rule 6: Choose Relevant Rewards
Rule 7: Construct the Campaign - Get It Right, First Time!
Rule 8: Communicate It!
Rule 9: Recognise, Recognise and Recognise!
Rule 10: The Campaign Finale
In addition, the book is packed with hundreds of ideas and suggestions to ensure your next campaign is your best ever including:
Different Ways to Recognise
Alternatives to Certificates,
Lots of Rewards
Communication Ideas
Popular Event Locations
Inspirational Quotations.
Incentives & Recognition Campaigns
📄 Viewing lite version
Full site ›
Book Details
Author(s)John N Clarkson
PublisherTrafford Publishing
ISBN / ASIN1412096022
ISBN-139781412096027
AvailabilityUsually ships in 24 hours
Sales Rank4,283,413
MarketplaceUnited States 🇺🇸