Think Like A Publisher: A Step-By Step Guide to Publishing Your Own Books

2012 Edition USA Today bestselling author and former publisher Dean Wesley Smith has put together a step-by-step guide to being an indie publisher. Chapters Include: --Early Decisions --Expected Costs --Projected Income --Production and Scheduling --Basics of Production --Cover and Publisher Looks --The Time It Takes --Sales Plan --Pricing, Discounts, and Sales --Selling to Independent Bookstores --The Returns System --Electronic Sales to Bookstores --The Secret of Indie publishing