Teaching students the foundations of cultural studies - from ideology, representation and discourse to audiences, subcultures and cultural policy - this revised edition:
- Fully explores the ubiquity of digital media culture, helping readers analyse issues surrounding social media, surveillance, cyber-activism and more
- Introduces students to all the key thinkers they’ll encounter, from Stuart Hall and Michel Foucault to Judith Butler and Donna Haraway
- Balances the classics with cutting edge theory, including case studies on e-commerce, the self-help industry, the transgender debate, and representations of race
- Embraces popular culture in all of its diversity, from drag kings and gaming, to anime fandom and remix cultures
- Is re-written throughout with a new co-author, making it a more enjoyable read than ever.