The Guru of Marketing: A Handbook Simplifying Marketing in the 21st Century.
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Book Details
Author(s)Jay Nayar
PublisherAuthorHouseUK
ISBN / ASIN1481781065
ISBN-139781481781060
AvailabilityUsually ships in 24 hours
Sales Rank8,458,988
MarketplaceUnited States 🇺🇸
Description ▲
This is a book simplifying market. In a world of standardized products, differentiation is on the basis of your service. This book targets to rethink customer service from a customer perspective.