This book will help you navigate the technical, publishing, and human resources aspects of running a small corporate website. Topics include:
- How to set expectations with your supervisor
- Hiring and managing a web team (internal or freelancers) or how to do it all yourself
- Managing vendors
- Writing RFPs and overseeing a redesign of the website
- Dealing with SEO and social media
- A glossary of "webbish" terms that you are likely to run into your first year
Excuse Me? I'm Doing What Now? takes a potentially scary situation and, using humor and real-life examples, makes it all manageable.