Polls and Surveys: Understanding What they Tell Us
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Book Details
Author(s)Norman M. Bradburn, Seymour Sudman
PublisherJossey-Bass
ISBN / ASIN1555420982
ISBN-139781555420987
AvailabilityUsually ships in 1 to 3 weeks
Sales Rank2,140,446
MarketplaceUnited States 🇺🇸
Description ▲
Explains how polls are conducted, describes the causes of polling errors, and discusses how polls are used and interpreted.