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Promotion in the Merchandis… Fashion Entrepreneurship: R…

Merchandising Buying and Management

Author John Donnellan
Publisher Fairchild Books & Visuals
Category Business & Economics
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80.00 USD
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Book Details
ISBN / ASIN1563671905
ISBN-139781563671906
AvailabilityUsually ships in 24 hours
Sales Rank2,272,948
MarketplaceUnited States 🇺🇸

Description

The second edition of this best-selling, comprehensive text has been updated to contain the most current information on merchandising and retailing. Written for college-level courses dealing with retail buying and the management of retail inventories, the text covers topics relevant to future buyers and store-management personnel. The material is presented within the context of a contemporary retail environment.
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