Fashion Advertising and Promotion
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Book Details
Author(s)Jay Diamond, Ellen Diamond
PublisherFairchild Books & Visuals
ISBN / ASIN1563672049
ISBN-139781563672040
Sales Rank3,159,877
MarketplaceUnited States 🇺🇸
Description ▲
This basic text explores the advertising and promotion methods used by fashion professionals and the role each method plays in the industry.