Going Global: The Textiles And Apparel Industry

As the merchandising, design, production, and distribution of textiles and apparel become
increasingly global, it is crucial to recognize the role of political, social, and economic
perspectives in the international marketplace. Going Global: The Textile and Apparel Industry
exposes readers to the language and basic concepts of global textile and apparel trade without
overwhelming them with data that may become readily outdated. Students are taught
to assess the marketing and sourcing of textiles and apparel in four major global trading
regions and examine the latest trends that are impacting manufacturing, retailing, and
consumption throughout the world.