Corporate Counsel's Guide to Advertising Law and Agreements, 2016 ed.

Corporate Counsel's Guide to Advertising Law and Agreements addresses the legally sensitive area of advertising law. A focus is the legal review of all advertising prior to its use. This book was prepared specifically for corporate counsel and covers: FTC Rules; Advertising to children; Contracts; Warranties; Advertising on the Internet; Privacy; Copyrights; Trademarks and Insurance