Intrapreneuring in Action: A Handbook for Business Innovation
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Book Details
Author(s)Gifford Pinchot, Ron Pellman
PublisherBerrett-Koehler Publishers
ISBN / ASIN1576750612
ISBN-139781576750612
CategoryBusiness & Economics
MarketplaceFrance 🇫🇷
Description ▲
Based on the authors' experience helping companies launch over 400 new products and businesses, Intrapreneuring in Practice gives managers at all levels examples and instructions on how to identify people within their organizations who behave like entrepreneurs. It also explains how to avoid classic mistakes while creating a climate that encourages intrapreneurship and directs intrapreneurial energy toward company goals.
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