The Living Company
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Book Details
Author(s)Arie De Geus
PublisherHarvard Business Review Press
ISBN / ASIN1578518202
ISBN-139781578518203
AvailabilityUsually ships in 24 hours
Sales Rank527,924
CategoryBusiness & Economics
MarketplaceUnited States 🇺🇸
Description ▲
The average life span of a Fortune 500 company is less than half a century, yet there also are corporations around the world that have been in business for 200, 500, even 700 years. Arie de Geus, a retired Royal Dutch/Shell Group executive, maintains after studying both extremes that the most enduring treat their companies as "living work communities" rather than pure economic machines. The Living Company: Habits for Survival in a Turbulent Business Environment persuasively outlines his resultant prescription for organizational longevity.
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