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Mandarins of the Future: Mo…

Business Models and Strategic Management: A New Integration

Author Francine Newth
Publisher Business Expert Press
Category Business & Economics
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Book Details
ISBN / ASIN1606494015
ISBN-139781606494011
MarketplaceFrance 🇫🇷

Description

Finally, a book comes along that provides a unique yet simple and powerful
approach to understand the business model and the critical role strategic
management has in supporting it. Its value is in business model thinking. It
brings you a combination of the best contributions of academe and industry
that will help build business model-centric organizations. Inside, you'll learn
about strategy from a business model perspective. What does that mean? It means
that you'll first have to think rigorously about your value proposition; your current
or future competencies; and your revenue streams and cost structure before developing,
adopting, or modifying your strategies.
 
What is the difference between a business model and a strategy? A business
model is how a company operates, and a strategy is how a company competes.
When the basis of competition changes because a new model disrupts the
economics in the industry, it requires an adjustment in business models
before any new strategy can work. This book adds a business model level to the
traditional strategic management process that is more consistent with current
"real-world" practices in strategic thinking and analysis. It takes you deeper into
the intricacies of what constitutes a business model and how current strategy
derives from it, and offers 7 modules that will show you the key components to
manage to your business model, to help conduct business model analysis, and to
assess the financial viability of a business model, just to name a few.
 
Dr. Francine Newth is associate professor of strategy in the School of Business at
Providence College, Providence, Rhode Island, USA.
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