Managing the Embedded Multinational: A Business Network View

Name: Managing the Embedded Multinational: A Business Network View
Author: Mats Forsgren, Ulf Holm, Jan Johanson
ISBN: 9781845426156

Author Mats Forsgren, Ulf Holm, Jan Johanson

Publisher Edward Elgar Pub

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Book Details

Author(s)Mats Forsgren, Ulf Holm, Jan Johanson

PublisherEdward Elgar Pub

ISBN / ASIN1845426150

ISBN-139781845426156

AvailabilityUsually ships in 24 hours

Sales Rank10,523,203

MarketplaceUnited States 🇺🇸

Description ▲

Expands the business network view on managerial issues in multinational corporations. This book specifically scrutinises the importance of a subsidiary's external and internal business network for its strategic and organizational role within the corporation.