This book critically examines the main features of intercultural communication. It addresses how ideology permeates intercultural processes and develops an alternative 'grammar' of culture. It explores intercultural communication within the context of global politics, seeks to address the specific problems that derive from Western ideology, and sets out an agenda for research.
Intercultural Communication & Ideology
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Book Details
Author(s)Adrian Holliday
PublisherSAGE Publications Ltd
ISBN / ASIN1847873871
ISBN-139781847873873
AvailabilityUsually ships in 24 hours
Sales Rank2,062,230
MarketplaceUnited States 🇺🇸