New Venture Creation in Ireland

New Venture Creation in Ireland is an academic textbook targeted at undergraduate students of entrepreneurship, enterprise development and new venture creation. The chapters are broken into the principal issues involved in establishing a business in Ireland. The book fills a gap in the market-place for Irish lecturers and students by providing a textbook that is relevant to the Irish situation, combining a balance of theoretical underpinning and practical detail. Contributions come from a range of specialists who provide up-to-date thinking and information on this topic. Chapter 1 - What is Entrepreneurship? Chapter 2 - Finding the Idea; Chapter 3 - The Business Plan Process; Chapter 4 - Market Research; Chapter 5 - Intellectual Property; Chapter 6 - Legal Issues; Chapter 7 - Management Team; Chapter 8 - Marketing; Chapter 9 - Operations; Chapter 10 - Human Relations; Chapter 11 - Finance; Chapter 12 - Planning for Growth; Chapter 13 - Reviewing the Business Plan; Chapter 14 - Altematives in Entrepreneurship; Chapter 15 - Entrepreneurship and the Role of the State