We-Think: Mass innovation, not mass production

You are what you share.

That is the ethic of the world being created by YouTube and MySpace, Wikipedia and Facebook. We-Think is a rallying call for the shared power of the web to make society more open and egalitarian.

We-Think reports on an unparalleled wave of collaborative creativity as people from California to China devise ways to work together that are more democratic, productive and creative. This guide to the new culture of mass participation and innovation is a book like no other: it started first online through a unique experiment in collaborative creativity involving hundreds of people across the globe.

The generation growing up with the web will not be content to remain spectators. They want to be players and this is their slogan: we think therefore we are.