The Irish Edge: How Enterprises Compete on Authenticity and Place
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Book Details
Author(s)Bradley, Finbarr
ISBN / ASIN190951800X
ISBN-139781909518001
AvailabilityIn stock
CategoryBusiness & Economics
MarketplaceUnited States 🇺🇸
Description ▲
An argument for Irish businesses to focus more on Ireland's inimitable advantages of culture, authenticity, and place while competing in the global marketplace.
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