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Wine Business Case Studies: Thirteen Cases from the Real World of Wine Business Management

Author Pierre Mora
Publisher Board and Bench Publishing
Category Cooking
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Book Details
Author(s)Pierre Mora
ISBN / ASIN1935879715
ISBN-139781935879718
AvailabilityUsually ships in 24 hours
Sales Rank470,134
CategoryCooking
MarketplaceUnited States 🇺🇸

Description

Published in association with the Bordeaux College of Business, this groundbreaking book applies business pedagogy s powerful learning tool to the unique challenges of wine business management. Within are thirteen cases drawn from the examples of real business success and calamity by an international group of respected wine business scholars.
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