Bankmarketing im Firmenkundengeschäft: Von der Strategie zum Kunden (German Edition)
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Book Details
PublisherGabler Verlag
ISBN / ASIN3409140913
ISBN-139783409140911
AvailabilityUsually ships in 24 hours
Sales Rank99,999,999
CategoryBusiness & Economics
MarketplaceUnited States 🇺🇸
Description ▲
Die grundlegenden Instrumente des Firmenkundenmarketing, also Produkt-, Preis- und Vertriebspolitik, werden in ihrer aktuellen Entwicklung praxisorientiert dargestellt und erläutert. Ein absolutes Muss auf dem Weg zum Kunden.
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