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Product Customization

Author Lars Hvam, Niels Henrik Mortensen, Jesper Riis
Publisher Springer
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Book Details
PublisherSpringer
ISBN / ASIN3540714480
ISBN-139783540714484
AvailabilityUsually ships in 24 hours
Sales Rank4,927,042
MarketplaceUnited States 🇺🇸

Description

For the majority of industrial companies, customizing products and services is among the most critical means to deliver true customer value and achieve superior competitive advantage. This book presents an operational procedure for the design of product configuration systems in industrial companies. It is based on the experience gained from more than forty product configuration projects in companies providing customers with tailored products and services.