Unilever Case Study
📄 Viewing lite version
Full site ›
Book Details
Author(s)Sabrina Marisa Wolf
PublisherGRIN Verlag
ISBN / ASIN3640986725
ISBN-139783640986729
AvailabilityUsually ships in 24 hours
Sales Rank9,698,113
MarketplaceUnited States 🇺🇸
Description ▲
Seminar paper from the year 2008 in the subject Business economics - Business Management, Corporate Governance, grade: 1,3, University of Newcastle (Northumbria University), language: English, abstract: This assignment will analyse the global consumer good industry, particular the food and personal care/ household goods industry. The key players of this industry are Unilever, P & G (market leader in personal care products) as well as Nestlé (market leader of the food industry).