Analysis of Strategic Initiatives using AHP: Prioritization of an Initiatives

Doing the right things, the right way, right on target and achieving more with less requires formulating and deploying sound strategies. Today’s fierce global competition demands excellence both in strategy and in its execution by senior management in order to meet the challenges of tomorrow. The AHP has been applied in complex, real word, multi-criteria decision making problems to evaluate strategic alternatives. Paired comparisons of these objectives are obtained from the top management in terms of the relative importance to the vision. It helps to prioritize the various enterprise initiatives and also helps in alignment of various initiatives with the vision.