Strategic Orientation and Alliance Portfolio Configuration: The Interdependence of Strategy and Alliance Portfolio Management
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Book Details
Author(s)Wratschko, Katharina
PublisherGabler Verlag
ISBN / ASIN3834917087
ISBN-139783834917089
AvailabilityIn Stock
CategoryPaperback
MarketplaceUnited States 🇺🇸
Description ▲
Following the resource-based view, social network theory and transaction cost theory, Katharina Wratschko shows the complex relationship between a firm’s business strategy and its alliance portfolio.
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