Essentials of Behavioral Research: Methods and Data Analysis (3rd Edition, With English Annotations) (Hardcover) (Chinese Edition)

Essentials of Behavioral Research: Methods and Data Analysis is a classical textbook on advanced research methods. The two authors respectively spent several decades in teaching and research in psychology with more efforts concentrated on psychological research methods and data analysis. Their researches and analysis yielded substantial results and they jointly published several books on research methods and data analysis. The first half of Essentials of Behavioral Research: Methods and Data Analysis mainly discusses research methods, involving foundational concepts and basic theories, operation and measurement of dependent variables, as well as logic of research design; the second half mainly describes advanced statistical process, which includes four parts: fundamentals of data analysis, single factor design, factor design and other issues of data analysis. The Appendix is provided with formulas, common statistical charts, terminology and references.