Tourism Planning Principles (Chinese Edition)

This book upholds the principle that theory should be combined with practice in content design and arrangement. Firstly, it introduces some fundamental concept, fundamental theory, technical methods, formal procedures and other theoretical approaches of tourism planning; secondly, it systematically recommends some practical achievements in tourism resource investigation, passenger source market analysis, tourist attractions image planning, product development and design, functional zone partition, facility system planning, guarantee system planning, investment returns analysis and planning drawings formation.