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Fundamentals of Marketing

Author M.S. Raju, Prabhakhara J.V. Rao
Publisher Excel Books
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Book Details
Author(s)M.S. Raju, Prabhakhara J.V. Rao
PublisherExcel Books
ISBN / ASIN8174466231
ISBN-139788174466235
AvailabilityUsually ships in 24 hours
Sales Rank9,126,107
MarketplaceUnited States 🇺🇸

Description ▲

A comprehensive textbook, following the syllabi of Indian universities, on fundamentals of marketing.