Marketing Internacional (Spanish Edition)

Name: Marketing Internacional (Spanish Edition)
Author: Frank Bradley, Haydee Calderon
ISBN: 9788420546193

Author Frank Bradley, Haydee Calderon

Publisher Pearson Educacion

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Book Details

Author(s)Frank Bradley, Haydee Calderon

PublisherPearson Educacion

ISBN / ASIN8420546194

ISBN-139788420546193

MarketplaceFrance 🇫🇷

Description ▲

No se trata simplemente de un libro de direcciÃ³n de marketing sino que hace especial hincapiÃ© en la visiÃ³n internacional. El texto se ha redactado desde le punto de vista de la empresa que compite en mercados internacionales.