Luxury strategy. Sovvertire le regole del marketing per costruire veri brand di lusso

Name: Luxury strategy. Sovvertire le regole del marketing per costruire veri brand di lusso
Author: Vincent Bastien Jean-NoÃ«l Kapferer
ISBN: 9788856824704

Author Vincent Bastien Jean-NoÃ«l Kapferer

Publisher Franco Angeli

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Book Details

Author(s)Vincent Bastien Jean-NoÃ«l Kapferer

PublisherFranco Angeli

ISBN / ASIN8856824701

ISBN-139788856824704

Sales Rank2,559,634

MarketplaceUnited States 🇺🇸