Design Code (English and Italian Edition)

Awarded with 2009 Europe 40Under 40 Award and with 2009 How International Design Award. Design attack! Based on three key words - passion, vision, fun - the volume is organized in five sections: 3d, cmyk (print), dna (logos and corporate identity), typo (typography), xl (xtra ludic), with commentary by the scholar of contemporary languages Porzia Bergamasco. The work also includes an interview with the author by London-based artist John Angelo Benson, and an introduction by the freelance writer Virginio Briatore. A powerful, detailed volume that approaches an entire range of experimental design, in which the logical economy of symbolism becomes the absolute protagonist.