The book on everything you need to know about retail branding, retail formula development, and out-of-the-box thinking. Follow the customer’s journey from the couch at home to buying the physical product, and cover all the steps in between—offline and online—a practical and inspirational book.
1 to 1: The Essence of Retail Branding and Design
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Book Details
Author(s)Michel van Tongeren
PublisherBIS Publishers
ISBN / ASIN9063692641
ISBN-139789063692643
AvailabilityUsually ships in 24 hours
Sales Rank545,978
MarketplaceUnited States 🇺🇸