Photographers' Bread and Butter: How to establish your name

Most photographers have well-developed artistic talent but underdeveloped commercial skills. Putting yourself and keeping yourself on the market can be a real struggle. But customers are the lifeblood of our profession. This book helps you to develop your business skills. Not with dry theoretical pieces of text but with a mix of business techniques and anecdotes of blunders, successes and visions of photographers. Photography is universal. So are the motives of clients who need to hire a photographer. Therefore, the interviews with buyers make the book even more valuable. Understanding what they need and expect from us helps us to prepare ourselves for the marketplace. When technical, artistic and commercial knowledge merge, there is nothing to stop you from earning your bread and butter as a photographer.