Estrategia de marketing/ Marketing Strategies (Spanish Edition)

Name: Estrategia de marketing/ Marketing Strategies (Spanish Edition)
Author: O. C. Ferrell, Michael D. Hartline
ISBN: 9789706864963

Author O. C. Ferrell, Michael D. Hartline

Publisher Cengage Learning Editores S.A. de C.V.

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Book Details

Author(s)O. C. Ferrell, Michael D. Hartline

PublisherCengage Learning Editores S.A. de C.V.

ISBN / ASIN9706864962

ISBN-139789706864963

MarketplaceIndia 🇮🇳

Description ▲

Nueva edicion que continua con el enfoque de analizar, planear e implementar estrategias de marketing en concordancia con las diversas areas funcionales de las organizaciones lucrativas y no lucrativas. La meta final de los autores es inculcar en el lecto.