The Economics of Information Technology and the Media
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Book Details
Author(s)Linda Low
PublisherWorld Scientific Pub Co Inc
ISBN / ASIN9810238444
ISBN-139789810238445
AvailabilityUsually ships in 24 hours
Sales Rank5,242,750
CategoryBusiness & Economics
MarketplaceUnited States 🇺🇸
Description ▲
Interest in information technology and the media is growing apace. This discussion has been written to provide an economics framework for analyzing the nature and scope, as well as issues, pertaining to the new information and communication technology and revolution. It also presents some trends and perspectives from the Asia-Pacific region. While the economic principles of efficiency and competition are the same everywhere, many socio-political issues with respect to information technology and the media are unique to some specific cultural contexts. This book should be useful to students, researchers and policy-makers in mass communication, information technology and the media.
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