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International Management: Culture, Strategy, and Behavior

Author University Professor and George Holmes Distinguished Professor of Management Fred Luthans, Rammrath Chair in International Business Jonathan P Doh
Publisher Irwin/McGraw-Hill
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Book Details
ISBN / ASIN9814577294
ISBN-139789814577298
MarketplaceFrance 🇫🇷

Description

Reflects new and emerging developments influencing international managers. This book comes with integrated real-world examples, research, and practical applications, students understand how to adjust, adapt, and navigate the changing global business landscape and respond to global challenges - making it a market-leader.