Servqual: A Multiple-Item Scale for Measuring Customer Perceptions of Service Quality (Report No. 86-108)

Name: Servqual: A Multiple-Item Scale for Measuring Customer Perceptions of Service Quality (Report No. 86-108)
Author: A. Parasuraman, Valarie A. Zeithaml, Leonard L. Berry
ISBN: 9789997059536

Author A. Parasuraman, Valarie A. Zeithaml, Leonard L. Berry

Publisher Marketing Science Inst

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Book Details

Author(s)A. Parasuraman, Valarie A. Zeithaml, Leonard L. Berry

PublisherMarketing Science Inst

ISBN / ASIN9997059530

ISBN-139789997059536

Sales Rank8,135,173

MarketplaceUnited States 🇺🇸